At Kinvent, growth is not left to chance. Behind every acquisition strategy, every campaign, and every optimization loop are people like Jean-Charles, turning data into action.
As Head of Acquisition, Jean-Charles plays a key role in scaling Kinvent’s visibility and performance across digital channels.
A career built around digital performance
Jean-Charles Blanc has always worked in digital marketing, exploring it from multiple angles.
From agencies to startups, from service providers to large international groups, he has developed a strong expertise across diverse environments.
“I’ve always been interested in digital marketing because we can measure everything — what works and what doesn’t.”
This ability to track performance, optimize continuously, and improve processes is what drives him.
“It’s about constantly trying to do better.”
Building acquisition at Kinvent
At Kinvent, Jean-Charles is responsible for designing and deploying marketing setups that fuel growth.
His mission includes:
- driving traffic to the website and the app
- generating qualified leads
- creating demand for Kinvent’s solutions
- delivering the right message to the right audience
His approach is clear:
“No fluff — straight to action, straight to the point.”
Working across multiple channels, he adopts an agile, test-and-learn mindset, continuously refining campaigns to maximize impact.
A cross-functional and fast-paced environment
One of the key aspects of Jean-Charles’ role is collaboration.
He works closely with:
- marketing and communication teams
- sales teams
- product teams
- production
At Kinvent, acquisition is not siloed — it’s deeply connected to the entire organization.
Innovating with purpose
What motivates Jean-Charles is not just performance — it’s also the impact of the product.
“Kinvent offers truly innovative solutions. It’s rewarding to promote products that are useful on a daily basis.”
From physiotherapists to patients, coaches, and athletes, Kinvent’s technology contributes to improving rehabilitation and performance.
Building, testing, improving — every day
At Kinvent, no two days are the same.
“There’s always something new to build, new setups to launch, and existing ones to optimize.”
Rather than one standout moment, Jean-Charles values the continuous progress.
“It’s about seeing that every day is better than the last, that we’re moving in the right direction.”
Step by step, campaign by campaign, the team is building something bigger.
“We’re building the future of Kinvent, brick by brick.”
This is what building Kinvent looks like. 🚀
👉 Explore our open positions and discover how you can help shape the future with Kinvent.